SUJÁN is a collection of four unique lifestyles; three sumptuous tented camps, and an exquisite Royal Palace in Rajasthan. The brand is extremely experiential, crafted for the true connoisseurs, and those looking for the extraordinary. In order to emulate the same, the design language was extremely avant garde, with a double exposure treatment taking precedence as the campaign visualisation. To denote the understated luxury that the brand stands for, the creative direction was defined using soft, earthy hues.